MVF is kicking off 2023 as it means to go on by getting shortlisted for not one, but two awards at the UK Paid Media Awards.
MVF is up for Best Use of TikTok for the team’s campaign targeting the over 40s and for Best Use of Video for ‘cracking vertical video at scale’.
Perhaps unsurprisingly, this is not MVF’s first appearance at the UK Paid Media Awards, with MVF taking home the trophy for Best Use of Video in 2021.
The awards recognise campaigns that achieve business goals and outstanding results through technical innovation, strategic use of data or creative use of content across media platforms.
Joe Yau-Schofield, MD of Paid Marketing at MVF comments:
“We’re thrilled to have been nominated for the ‘Best use of TikTok’ and ‘Best Use of Video’ categories at the prestigious UK Paid Media Awards. Whilst it comes as no surprise to me, it is great recognition for the team and their brilliant ideas.
Creative is one of our team’s super powers. I believe this truly sets us apart within the industry and is why we’re The World’s Best Paid Marketing Team ©. I couldn’t be more proud of the work the team has done this year. We are just getting started and will continue to raise the bar and keep pushing the boundaries in our industry.”
The teams will find out if they have won at an awards ceremony in London on Wednesday 15th March.