MVF has won a prestigious Gold Stevie Award in the ‘Advertising or Campaign Management Platform’ category.
The Stevie Awards are the premier business awards across the US and internationally, with more than 3,600 nominations submitted for consideration annually.
MVF’s work on Baidu’s MediaGo platform was recognised by over 170 professionals worldwide in a three-month judging process.
Baidu is one of MVF’s newest and most exciting partners, and its extensive MSN inventory and AI-enabled deep learning technology has helped to deliver impressive scale and results for MVF’s clients.
Between September 2022 and January 2023, MVF launched over 139 unique campaigns with Baidu, generating over 450 million impressions and 36,000 conversions.
MVF’s solar panel campaign in the United Kingdom, which runs on MVF’s flagship eco-brand, The Eco Experts, has been a stand out success, generating over 30,000 conversions.
The expansion and ongoing development of Baidu is a key strategic focus for MVF’s Native Advertising team in 2023.
Calum McAuley, Native Advertising Manager comments:
“The growth of Baidu has been a real stand out success story over the last six months at MVF. I’m absolutely delighted to see the joint efforts of MVF’s Native team and the Baidu account management team recognised on a global stage with a Gold Stevie Award.”